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Shop Best-Selling Oral Care

  • Wellnesse oral care kit featuring toothpaste, floss picks, probiotics, copper tongue scraper, and toothbrush

    Mineralizing Oral Care Kit

    Regular price   $103.00 Sale price   $68.00

  • Wellnesse hydroxyapatite serum fluoride-free tube on a natural wood slice with green foliage backdrop

    Hydroxyapatite Serum

    $60.00

  • Wellnesse natural whitening toothpaste in fresh mint with teal cap on a wood slice with greenery behind

    Whitening Toothpaste

    $15.00

  • Wellnesse vanilla toothpaste in berry flavor standing on a wood slice surrounded by fresh greenery

    Vanilla Berry Toothpaste

    $15.00

  • Wellnesse natural toothpaste for kids in strawberry flavor with a pink tube on a wood slice

    Strawberry Toothpaste

    $15.00

  • Wellnesse cinnamon toothpaste tube with red cap in peppermint and cinnamon flavor on a wood slice

    Cinnamint Toothpaste

    $15.00

  • Wellnesse charcoal toothpaste tube standing on a rustic wood display with fresh greenery in the background

    Charcoal Toothpaste

    $15.00

  • Wellnesse oral probiotic mints jar with remineralizing hydroxyapatite on a natural wood slice

    Mint Oral Probiotics

    $20.00

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Limited Edition | Serum Bundle

Regular price   $96.00 USD Sale price   $76.80 USD

The Complete 2-Step System for Stronger, Whiter, Cavity-Free Teeth

Most people brush twice a day and still end up with cavities, sensitivity, and dull enamel. The problem isn't effort - it's that cleaning alone isn't enough.

The Wellnesse 2-Step System goes further. Built around hydroxyapatite - the mineral your teeth are actually made of - it works to actively remineralize and rebuild enamel every single day. No fluoride. No harsh chemicals. Just the ingredients your teeth were designed to respond to.

THE 2-STEP ROUTINE

STEP 1 — BRUSH 
Brush with the Whitening Toothpaste using your Bamboo Toothbrush. Hydroxyapatite gets to work immediately, remineralizing enamel, lifting surface stains, and leaving your mouth feeling noticeably cleaner and smoother from the very first use.

STEP 2 — SEAL 
Apply the Hydroxyapatite Serum and leave it on for 30 minutes while you go about your morning. It penetrates deep into enamel to remineralize, reduce sensitivity, and whiten naturally — working while you get dressed, make coffee, and start your day.

WHAT'S IN THE BUNDLE

✔ 2x Whitening Toothpaste
✔ 1x Hydroxyapatite Serum
✔ 1x Bamboo Toothbrush

Whitening Toothpaste: Calcium Carbonate, Sorbitol, Purified Water, Sodium Bicarbonate, Xylitol, Silica, Hydroxyapatite, Sodium Cocoyl Glutamate, Mentha Piperita (Peppermint) Flavor, Xanthan Gum, Stevia Rebaudiana Leaf Extract, Aloe Barbadensis Leaf Extract, Melia Azadirachta (Neem) Seed Oil, Camellia Sinensis (Green Tea) Leaf Extract

Hydroxyapatite Serum: Purified Water, Sorbitol, Hydroxyapatite, Xylitol, Xanthan Gum, Potassium Sorbate, Potassium Chloride, L-Arginine, Aloe Vera, Stevia, Peppermint Oil, Sodium Bicarbonate, Humic Acid, Fulvic Acid, Alpha Bisabolol

Order within the next 23 hours 11 minutes to receive it. Estimated delivery is between Sunday, 03 May and Tuesday, 05 May.
  • Fluoride-free
  • Glycerin-free
  • Natural micro-hydroxyapatite
  • Remineralizes tooth enamel
  • Sustainably sourced
  • Made in the USA
  • Safe for all ages
  • Trusted by Dentists and B-corp Certified

60 Day Money-Back Guarantee

At Wellnesse, we believe everything should be this good. That's why we're making it risk-free for you to try! If you're not happy with your purchase for whatever reason, just contact our customer service team within 60 days and we'll make sure you're happy.

Wellnesse hydroxyapatite serum bundle with fluoride-free whitening toothpaste and bamboo brush on teal

Limited Edition | Serum Bundle

Regular price   $96.00 Sale price   $76.80

Wellnesse Delivers Results In As Soon As 4 Weeks

Cavity Protection, Naturally

Say goodbye to fluoride and hello to hydroxyapatite—a mineral that naturally remineralizes enamel, strengthens teeth, and helps prevent cavities without disrupting your oral microbiome. Our formula also includes xylitol to reduce cavity-causing bacteria, offering a comprehensive, non-toxic defense against decay

What Experts Are Saying

  • DR. MEGHAN THOMAS, DMD

    DR. MEGHAN THOMAS, DMD

    "I use Wellnesse toothpaste and recommend it to my patients.

    It contains hydroxyapatite, that helps support tooth enamel to keep teeth strong. Wellnesse toothpaste gets your teeth just as white (if not whiter) than everything else - without all the chemicals. Why would anyone NOT switch?”

  • DR. RYAN PORTER, DDS

    DR. RYAN PORTER, DDS

    "I highly recommend it for all my patients. It's simply much healthier and reparative.

    Wellnesse is amazing! Not only do I use Wellnesse for my personal care, I highly recommend it for all my patients. It's simply much healthier and reparative."

  • CHELSEA PULEO

    CHELSEA PULEO

    "I love their philosophy as well as their clean ingredient list.

    Finding a toothpaste with clean ingredients that actually works has been a challenge for me. When I discovered Wellnesse, I knew it was the right fit for us… I love their philosophy as well as their clean ingredient list!"

Not Your Ordinary Toothpaste

Non-toxic • Fluoride-Free • Sustainably Sourced • Remineralizes Tooth Enamel • Safe for the Entire Family

How We Measure Up

Compare our formulation to the competition.

Wellnesse Toothpaste "Natural" Toothpaste Fluoride Toothpaste
✔️ Rebuilds enamel with real hydroxyapatite ✖️ Uses synthetic nano-hydroxyapatite which isn’t natural ✖️ Made with fluoride, which is toxic if swallowed
✔️ Fills cavities by restoring lost minerals ✖️ Does not effectively repair cavities ✖️ Can weaken enamel and increase risk of decay
✔️ Safe for all ages ✖️ Contains hidden additives like glycerin ✖️ Contains harmful ingredients like SLS, parabens & more
✔️ Third-party tested and backed by science ✖️ Not third-party tested for safety or effectiveness ✖️ Not safe for young children or pregnant women
5.0
Rated 5.0 out of 5 stars
Based on 1 review
Total 5 star reviews: 1 Total 4 star reviews: 0 Total 3 star reviews: 0 Total 2 star reviews: 0 Total 1 star reviews: 0
100%would recommend this product
1 review
  • ES
    Eleanor S.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    21 seconds ago
    Don’t stop making this stuff!

    I’ve been using the new serum for a relatively short time but can already see some wonderful benefits from it. My teeth feel so much smoother and stronger, and they are actually becoming whiter. I’ve used hydroxyapatite products for several years for brushing, and white they have helped, I am an older person who has consumed coffee and tea for more years than I can count so my enamel has been pretty eroded. This serum seems to be really doing so much more to rebuild my enamel. I apply twice per day and leave it on without rinsing, of course I avoid consuming anything for the first 30 minutes, but it seems to just absorb into my teeth, there’s nothing to brush off after 30 minutes. My teeth feel stronger than they have in years and they look surprisingly better as well. Whatever you do, don’t stop making this stuff!

Wellnesse hydroxyapatite serum bundle with fluoride-free whitening toothpaste and bamboo brush on teal

Limited Edition | Serum Bundle

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"I am so grateful to have found this healthy alternative and my whole family is now using it and loving it!! Thank you Wellnesse!"

- Michele K.

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