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Ingredient
Function
Description
EWG rating

The Environmental Working Group’s mission is to empower people to live healthier lives in a healthier environment. With breakthrough research and education, we drive consumer choice and civic action.

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In this product

Acyl Coenzyme A Desaturase

Enhances and protects curls

Enhances and protects curls

Fatty Acid that makes up our specialty curl active blend

1

EWG Rating

EWG

Organic Aloe Barbadensis (Aloe) Leaf Juice

Emulsifier and stabilizer

Emulsifier and stabilizer

Sugar-based surfactant made from naturally occuring raw materials

2

2 is low risk

EWG

Aloe Vera

Eliminates disease-causing bacteria, whitens teeth, reduces staining

Eliminates disease-causing bacteria, whitens teeth, reduces staining

A succulent that contains multiple healing properties

1

1 is low risk

EWG

Argan Oil

Boosts shine

Boosts shine

A plant oil produced from the kernels of the argan tree

1

1 is low risk

EWG

Avocado Butter

Moisturizing and conditioning agent

Moisturizing and conditioning agent

A rich creamy butter obtained from cold pressed avocado oil

1

EWG Rating

EWG

Brassica Alcohol

Clean conditioning base

Clean conditioning base

A 100% natural conditioning base derived from the cabbage plant. This crucial ingredient replaces BTMS and Cetrominum Chloride, found in most natural and non-natural conditioners.

1

EWG Rating

EWG

Brassicyl Isoleucinate Esylate

Clean conditioning base

Clean conditioning base

A natural emulsifier derived solely from fermentation and plant materials (rice and sugar cane) using sustainable green chemistry.

1

1 is low risk

EWG

Brassicyl Valinate Esylate

Clean conditioning base

Clean conditioning base

A natural emulsifier derived solely from fermentation and plant materials (rice and sugar cane) using sustainable green chemistry.

1

1 is low risk

EWG

Calcium Carbonate

Removes plaque, debris and surface stains

Removes plaque, debris and surface stains

A calcium derived from limestone and purified

1

1 is low risk

EWG

Caprylyl Glycol

Perserves moisture

Perserves moisture

An alcohol derived from natural fatty acid from coconuts

1

1 is low risk

EWG

Carthamus Tinctorius (Safflower) Oleosomes

Boosts hydration, softness, shine and aids in dry combing

Boosts hydration, softness, shine and aids in dry combing

A naturally derived emulsifer from Safflower Oil

1

1 is low risk

EWG

Cetearyl Alcohol

Emulsifier and thickener

Emulsifier and thickener

An alcohol derived from natural fatty acid from coconuts

1

1 is low risk

EWG

Citric Acid

Maintains pH and boosts our preservative system

Maintains pH and boosts our preservative system

An organic acid naturally occurring in citrus fruits

1

1 is low risk

EWG

Cocamidopropyl hydroxysultaine

Conditions, foams and cleanses

Conditions, foams and cleanses

A coconut oil derived surfactant

1

1 is low risk

EWG

Cocos Nucifera (Coconut) Fruit Extract

Adds a delicious scent

Adds a delicious scent

The extract of the fruit of the coconut tree

1

1 is low risk

EWG

Cocos Nucifera (Coconut) Fruit Extract

Adds a delicious scent

Adds a delicious scent

The extract of the fruit of the coconut tree

1

1 is low risk

EWG

Cucumis Melo (Melon) Fruit Extract

Adds a delicious scent

Adds a delicious scent

The extract of canteloupe and honeydew

1

1 is low risk

EWG

Glycerin

Part of natural preservative blend

Part of natural preservative blend

A colorless, odorless, emollient that is sweet-tasting and non-toxic.

2

2 is low risk

EWG

Green Tea Powder

Combats bad breath

Combats bad breath

Green tea leaves that are stoneground and sifted into a fine powder

1

1 is low risk

EWG

Hydrolyzed Keratin

Smooths hair, reduces frizz, and promotes gloss

Smooths hair, reduces frizz, and promotes gloss

A sheep-wool derived protein

2

EWG Rating

EWG

Hydrolyzed Quinoa

Repairs hair damage, aids hair growth

Repairs hair damage, aids hair growth

A quinoa grain extract that is broken down with water

1

1 is low risk

EWG

Hydroxyacetophenone

Part of natural preservative blend

Part of natural preservative blend

A compound found in arctic cloudberries, full of antioxidants

1

1 is low risk

EWG

Hydroxyapatite

Restores enamel and remineralizes teeth

Restores enamel and remineralizes teeth

A naturally occurring mineral that makes up tooth enamel

1

1 is low risk

EWG

Jojoba Esters

Moisturizing and smoothing agent

Moisturizing and smoothing agent

Jojoba Oil that is broken down with water

1

1 is low risk

EWG

Keratin Amino Acids

Enhances curl retention, hydrates and protects hair

Enhances curl retention, hydrates and protects hair

An amino acid crucial to our Keratin curl active blend

1

1 is low risk

EWG

Lactobacillus

Enhances curl retention, hydrates and protects hair

Enhances curl retention, hydrates and protects hair

Part of specialty curl active blend-- hydrating and protective agents, enhances curl retention

1

1 is low risk

EWG

Lauryl Glucoside

Surfactant, cleansing agent

Surfactant, cleansing agent

A bacteria that acts as a probiotic for your hair and is common in fermented foods like yogurt

1

1 is low risk

EWG

Lavender Distillate

Soothes hair and scalp

Soothes hair and scalp

An organic aromatic water extracted from steaming lavender flowers

1

1 is low risk

EWG

Lime Fruit Extract

Adds a delicious scent

Adds a delicious scent

Conditions and provides aromatics for hair

1

1 is low risk

EWG

Matricaria Recutita (Chamomile) Flower Extract

Conditions and provides aromatics for hair

Conditions and provides aromatics for hair

The extract of chamomile flowers

1

1 is low risk

EWG

Natural Peppermint Flavor

Adds a wonderful, minty taste

Adds a wonderful, minty taste

The extract of peppermint herbs

1

1 is low risk

EWG

Neem Oil

Prevents tooth decay and gum disease

Prevents tooth decay and gum disease

A vegetable oil pressed from the fruits and seeds of the neem, an evergreen tree

1

1 is low risk

EWG

Organic Aloe Barbadensis (Aloe) Leaf Juice

Repairs scalp damage, promotes hair growth, leaves hair glossy

Repairs scalp damage, promotes hair growth, leaves hair glossy

The juice pressed from the aloe vera succulent

1

1 is low risk

EWG

Oryza Sative (Rice) Extract

Enhances curl retention, hydrates and protects hair

Enhances curl retention, hydrates and protects hair

A rice extract crucial to our active curl blend

1

1 is low risk

EWG

Panthenol

Highly effective humectant to moisturize hair

Highly effective humectant to moisturize hair

A form of vitamin b derived from plants

1

1 is low risk

EWG

Purified Water

Builds the base for our formula

Builds the base for our formula

It's fresh water!

1

1 is low risk

EWG

Pyrus Communis (Pear) Fruit Extract

Adds a delicious scent

Adds a delicious scent

The extract of pears

1

1 is low risk

EWG

Shea Butter

Seals cuticles for curly hair types

Seals cuticles for curly hair types

A fat extracted from the nut of the African shea tree

1

1 is low risk

EWG

Silica

Thickens toothpaste and whitens teeth

Thickens toothpaste and whitens teeth

A colorless compound which occurs naturally in sandstone and other rocks.

1

1 is low risk

EWG

Sodium Anisate

Part of natural preservative blend

Part of natural preservative blend

A natural, anti-fungal compound, combined with Sodicum Levulinate acts as a comprehensive preservative

1

1 is low risk

EWG

Sodium Bicarbonate

Creates a nice foam Function

Creates a nice foam Function

Baking Soda!

1

1 is low risk

EWG

Sodium Chloride/ Sea Salt

Thickens shampoo

Thickens shampoo

Made from evaporated ocean water

1

1 is low risk

EWG

Sodium Citrate

Balances pH of scalp

Balances pH of scalp

A salt derived from citrus fruits

1

1 is low risk

EWG

Sodium Cocoyl Glutamate

Creates a nice foams and binds oils and waters together

Creates a nice foams and binds oils and waters together

A mild vegetable-based surfactant derived from from coconut oil

1

1 is low risk

EWG

Sodium Lauryl Glucose Carboxylate

Removes oil and cleanses hair

Removes oil and cleanses hair

A sugar-based surfactant

1

1 is low risk

EWG

Sodium Levulinate

Part of natural preservative blend

Part of natural preservative blend

A salt, combined with Sodium Anisate acts as a comprehensive preservative

1

1 is low risk

EWG

Sodium Olefin Sulfonate

Creates suds and foam

Creates suds and foam

Surfactant, cleansing, foaming agent

1

1 is low risk

EWG

Sorbitan Oleate Decylglucoside Crosspolymer

Binds oil and water

Binds oil and water

A 100% natural emulsifier derived from sugar, corn, olive oil

1

1 is low risk

EWG

Sorbitol

Adds a pleasant sweet taste and binds ingredients together

Adds a pleasant sweet taste and binds ingredients together

A carbohydrate that is a sugar based alcohol with one third the calories of traditional sugar

1

1 is low risk

EWG

Stevia

Adds a pleasant sweet taste

Adds a pleasant sweet taste

A sweetener and sugar substitute derived from the leaves of Stevia rebaudiana

1

1 is low risk

EWG

Taraxacum Officinale (Dandelion) Extract

Adds a delicious scent

Adds a delicious scent

The extract of dandelion flowers

1

1 is low risk

EWG

Tocopherol (Vitamin E)

Stabilizes formula and adds nutrients to hair

Stabilizes formula and adds nutrients to hair

An organic nutrient and vitamin

1

1 is low risk

EWG

Tomato Fruit Ferment Extract (bioferment)

Enhances and protects curls

Enhances and protects curls

The extract from tomatoes, rich in vitamins and minerals

1

1 is low risk

EWG

Urtica Dioica (Nettle) Leaf Extract, Organic

Stimulates hair growth, restores shine, prevents breakage

Stimulates hair growth, restores shine, prevents breakage

The extra from the nettle leaf plant

1

1 is low risk

EWG

Vegetable Glycerin

Moisturizing agent

Moisturizing agent

A liquid derived from vegetables

1

1 is low risk

EWG

Verbena Extract

Adds a delicious scent

Adds a delicious scent

The extract from the verbena leaf plant

1

1 is low risk

EWG

Virgin Coconut Oil, Organic

Conditioning booster, nourishing agent

Conditioning booster, nourishing agent

Oil derived from pressed coconuts

1

1 is low risk

EWG

Water

Builds the base of our formula

Builds the base of our formula

It's fresh water!

1

1 is low risk

EWG

Xanthan Gum

Thickens toothpaste

Thickens toothpaste

A sugar derived from corn

1

1 is low risk

EWG

Xylitol

Adds a pleasant sweet taste

Adds a pleasant sweet taste

A naturally occurring alcohol derived from birch wood

1

1 is low risk

EWG
Ingredient
EWG rating

Acyl Coenzyme A Desaturase

Enhances and protects curls

Fatty Acid that makes up our specialty curl active blend

1

EWG Rating

EWG

Organic Aloe Barbadensis (Aloe) Leaf Juice

Emulsifier and stabilizer

Sugar-based surfactant made from naturally occuring raw materials

2

2 is low risk

EWG

Aloe Vera

Eliminates disease-causing bacteria, whitens teeth, reduces staining

A succulent that contains multiple healing properties

1

1 is low risk

EWG

Avocado Butter

Moisturizing and conditioning agent

A rich creamy butter obtained from cold pressed avocado oil

1

EWG Rating

EWG

Brassica Alcohol

Clean conditioning base

A 100% natural conditioning base derived from the cabbage plant. This crucial ingredient replaces BTMS and Cetrominum Chloride, found in most natural and non-natural conditioners.

1

EWG Rating

EWG

Brassicyl Isoleucinate Esylate

Clean conditioning base

A natural emulsifier derived solely from fermentation and plant materials (rice and sugar cane) using sustainable green chemistry.

1

1 is low risk

EWG

Brassicyl Valinate Esylate

Clean conditioning base

A natural emulsifier derived solely from fermentation and plant materials (rice and sugar cane) using sustainable green chemistry.

1

1 is low risk

EWG

Calcium Carbonate

Removes plaque, debris and surface stains

A calcium derived from limestone and purified

1

1 is low risk

EWG

Caprylyl Glycol

Perserves moisture

An alcohol derived from natural fatty acid from coconuts

1

1 is low risk

EWG

Carthamus Tinctorius (Safflower) Oleosomes

Boosts hydration, softness, shine and aids in dry combing

A naturally derived emulsifer from Safflower Oil

1

1 is low risk

EWG

Cetearyl Alcohol

Emulsifier and thickener

An alcohol derived from natural fatty acid from coconuts

1

1 is low risk

EWG

Cocamidopropyl hydroxysultaine

Conditions, foams and cleanses

A coconut oil derived surfactant

1

1 is low risk

EWG

Cocos Nucifera (Coconut) Fruit Extract

Adds a delicious scent

The extract of the fruit of the coconut tree

1

1 is low risk

EWG

Cocos Nucifera (Coconut) Fruit Extract

Adds a delicious scent

The extract of the fruit of the coconut tree

1

1 is low risk

EWG

Cucumis Melo (Melon) Fruit Extract

Adds a delicious scent

The extract of canteloupe and honeydew

1

1 is low risk

EWG

Green Tea Powder

Combats bad breath

Green tea leaves that are stoneground and sifted into a fine powder

1

1 is low risk

EWG

Hydroxyapatite

Restores enamel and remineralizes teeth

A naturally occurring mineral that makes up tooth enamel

1

1 is low risk

EWG

Keratin Amino Acids

Enhances curl retention, hydrates and protects hair

An amino acid crucial to our Keratin curl active blend

1

1 is low risk

EWG

Lactobacillus

Enhances curl retention, hydrates and protects hair

Part of specialty curl active blend-- hydrating and protective agents, enhances curl retention

1

1 is low risk

EWG

Lauryl Glucoside

Surfactant, cleansing agent

A bacteria that acts as a probiotic for your hair and is common in fermented foods like yogurt

1

1 is low risk

EWG

Lavender Distillate

Soothes hair and scalp

An organic aromatic water extracted from steaming lavender flowers

1

1 is low risk

EWG

Matricaria Recutita (Chamomile) Flower Extract

Conditions and provides aromatics for hair

The extract of chamomile flowers

1

1 is low risk

EWG

Natural Peppermint Flavor

Adds a wonderful, minty taste

The extract of peppermint herbs

1

1 is low risk

EWG

Neem Oil

Prevents tooth decay and gum disease

A vegetable oil pressed from the fruits and seeds of the neem, an evergreen tree

1

1 is low risk

EWG

Organic Aloe Barbadensis (Aloe) Leaf Juice

Repairs scalp damage, promotes hair growth, leaves hair glossy

The juice pressed from the aloe vera succulent

1

1 is low risk

EWG

Oryza Sative (Rice) Extract

Enhances curl retention, hydrates and protects hair

A rice extract crucial to our active curl blend

1

1 is low risk

EWG

Panthenol

Highly effective humectant to moisturize hair

A form of vitamin b derived from plants

1

1 is low risk

EWG

Purified Water

Builds the base for our formula

It's fresh water!

1

1 is low risk

EWG

Shea Butter

Seals cuticles for curly hair types

A fat extracted from the nut of the African shea tree

1

1 is low risk

EWG

Silica

Thickens toothpaste and whitens teeth

A colorless compound which occurs naturally in sandstone and other rocks.

1

1 is low risk

EWG

Sodium Bicarbonate

Creates a nice foam Function

Baking Soda!

1

1 is low risk

EWG

Sodium Cocoyl Glutamate

Creates a nice foams and binds oils and waters together

A mild vegetable-based surfactant derived from from coconut oil

1

1 is low risk

EWG

Sodium Lauryl Glucose Carboxylate

Removes oil and cleanses hair

A sugar-based surfactant

1

1 is low risk

EWG

Sodium Olefin Sulfonate

Creates suds and foam

Surfactant, cleansing, foaming agent

1

1 is low risk

EWG

Sorbitan Oleate Decylglucoside Crosspolymer

Binds oil and water

A 100% natural emulsifier derived from sugar, corn, olive oil

1

1 is low risk

EWG

Sorbitol

Adds a pleasant sweet taste and binds ingredients together

A carbohydrate that is a sugar based alcohol with one third the calories of traditional sugar

1

1 is low risk

EWG

Stevia

Adds a pleasant sweet taste

A sweetener and sugar substitute derived from the leaves of Stevia rebaudiana

1

1 is low risk

EWG

Taraxacum Officinale (Dandelion) Extract

Adds a delicious scent

The extract of dandelion flowers

1

1 is low risk

EWG

Tocopherol (Vitamin E)

Stabilizes formula and adds nutrients to hair

An organic nutrient and vitamin

1

1 is low risk

EWG

Tomato Fruit Ferment Extract (bioferment)

Enhances and protects curls

The extract from tomatoes, rich in vitamins and minerals

1

1 is low risk

EWG

Virgin Coconut Oil, Organic

Conditioning booster, nourishing agent

Oil derived from pressed coconuts

1

1 is low risk

EWG

Xanthan Gum

Thickens toothpaste

A sugar derived from corn

1

1 is low risk

EWG

Xylitol

Adds a pleasant sweet taste

A naturally occurring alcohol derived from birch wood

1

1 is low risk

EWG

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