THE DYNAMIC DUO
Combine our whitening toothpaste with the copper tongue scraper for an unbelievable transformation!

We use all natural green tea and a biocompatible mineral called Hydroxyapatite. The same material your teeth are made of, hydroxyapatite helps stimulate growth in your teeth. This process (called remineralization) can help your body repair existing cavities and avoid new ones.

NO MORE COMPROMISES. JUST EFFECTIVE, CLEAN TOOTHPASTE YOU CAN ALWAYS TRUST...

SHOP WELLNESSE

ALL SMILES. NOTHING TO HIDE.

Non-toxic, sustainable, and it really works. There’s no reason not to switch. Certified By: Leaping Bunny, B Corp Certified.

THE WELLNESSE DIFFERENCE

We knew there had to be a way to create a toothpaste that was not only free from harmful ingredients, but that was also packed with natural compounds and minerals to help remineralize, whiten, and protect teeth. Our toothpaste evolved from years of research and thousands of hours tweaking recipes in our home kitchen.

The result?

In both ingredients and performance, Wellnesse Whitening Toothpaste stands out from the rest. Unlike other “all-natural” toothpastes, ours is truly free from harmful additives like glycerin, fluoride, and carrageenan.

Plus, our toothpaste isn’t just free from harmful chemicals -- it’s also packed with alternative natural ingredients that actually strengthen and protect your teeth. (And they clean just as well as the not-so-natural stuff.)

SHOP NATURAL TOOTHPASTE

A BRAND YOU CAN TRUST (MADE WITH YOUR WELLNESS IN MIND!)

Because we know the environment is as important to you as it is to those of us at Wellnesse, we’ve made our tubes compostable. Which means every time you use our toothpaste, it’s a reminder you’re giving back to the planet. In fact, compared to other consumer products, Wellnesse has a negative carbon footprint--and that’s truly something to smile about. A fan-favorite creation originally whipped up in the kitchen of Wellness Mama creator (and mom of six), Katie Wells.

  • Dr Meghan Thomas
    5 star rating
    DR. MEGHAN THOMAS, DMD RECOMMENDS WELLNESSE TOOTHPASTE

    "I use Wellnesse toothpaste and recommend it to my patients.

    It contains hydroxyapatite, a naturally occurring mineral that helps support tooth enamel to keep teeth strong. Ingredients like neem and green tea to support a healthy oral microbiome, and keep your breath fresh. Wellnesse toothpaste gets your teeth just as white (if not whiter) than everything else--without all the chemicals. Why would anyone NOT switch?”

  • 5 star rating
    Dr. Ryan Porter, DDS RECOMMENDS WELLNESSE TOOTHPASTE

    "I highly recommend it for all my patients. It's simply much healthier and reparative.

    Wellnesse is amazing! Not only do I use Wellnesse for my personal care, I highly recommend it for all my patients. It's simply much healthier and reparative."

  • 5 star rating
    CHELSEA PULEO RECOMMENDS WELLNESSE TOOTHPASTE

    "I love their philosophy as well as their clean ingredient list.

    Finding a toothpaste with clean ingredients that actually works has been a challenge for me. When I discovered Wellnesse, I knew it was the right fit for us…As someone who is always trying to make better choices for my family, I love their philosophy as well as their clean ingredient list. Plus my children love the kids strawberry toothpaste so it’s a win for the whole family!"

-- OTHER TESTIMONIALS FROM REAL CUSTOMERS! --

MARIA S.

“This is the perfect toothpaste for people who want to transition to natural, because it still feels like normal toothpaste.”

SAVANNAH

“I have been using this product for two weeks. My teeth are visibly whiter but the main difference is that my teeth feel less sensitive. I think it’s working!!!”

kim w

SARAH

"I have made Wellness Mama’s DIY toothpaste before and loved it but I don’t always have all the ingredients or the time to make it."

Your Savings: 15%

Toothpaste-Scraper Offer

$25.00 $22.00

Your Savings: 12%

WHAT'S INSIDE OUR WHITENING TOOTHPASTE?

files/inside-whitening-toothpaste_2x_568c0a3c-b9bc-4e91-a111-619f3346b46d.png
files/Mask_Group_33_1.png

HYDROXYAPATITE
A naturally occurring mineral that makes up tooth enamel and strengthens teeth

ALOE VERA
Eliminates disease-causing bacteria, whitens teeth and reduces staining

GREEN TEA POWDER
Combats bad breath, eliminates bacteria and is anti-inflammatory

OUR FOUNDER KATIE’S STORY

Direct From My Kitchen To Yours...!

After our co-founder Katie had her first child, she got sick -- and it launched her into a years-long journey to figure out what was wrong with her and how to get better.

Pulling from her journalism background (and her experience writing for her blog Wellness Mama), Katie spent thousands of hours reading studies and researching ingredients. She even went back to school to study nutrition and learned that she needed to avoid the harmful ingredients that were common in most personal care products because they seemed to make her condition worse.

Katie found that making her own personal care products from scratch was the only way to avoid harmful ingredients. In the process, she used her newfound passion for nutrition as the foundation to create recipes that went beyond safe -- they nourished the body from the outside in. And she couldn’t believe the results.

GIVE BACK TO THE EARTH WITH EVERY TUBE

Each Wellnesse Whitening Toothpaste tube is compostable, which means you’re giving back to the planet every time you brush... and that’s truly something to smile about.