"It contains hydroxyapatite that helps support tooth enamel to keep teeth strong. I choose Wellnesse for me and my patients."
$75.00
$154
60-DayMoney-BackGuarantee
60-Day Money-Back Guarantee
4.7 · reviews
A Complete Oral Care System
Whitening Toothpaste
Hydroxyapatite Serum
Charcoal Toothbrush
Monthly Delivery
$75.00
$130.00†
1 kit delivered monthly. Pause or cancel anytime.
Quantity per shipment
1
Most Popular
3-Month Delivery
Save 15%
$191.25
$246.25†
3 kits delivered every 90 days. Pause or cancel anytime.
Quantity per shipment
3
6-Month Delivery
Save 20% · Best Value
$360.00
$415.00†
6 kits delivered every 180 days. Free shipping. Pause or cancel anytime.
Quantity per shipment
6
WHY MOST CUSTOMERS CHOOSE THE COMPLETE SYSTEM
- Best discount offer, locked in.
- Easy to manage recurring delivery on your terms.
- Free $55 Water Flosser
Oral health isn't one product — it's daily consistency. This system pairs Whitening Toothpaste and our Hydroxyapatite Serum into one routine designed to support enamel, gums, and the microbiome — without harsh peroxides, fluoride, or abrasive whitening agents. Your first delivery also includes a free Charcoal Toothbrush plus the $79 Welcome Kit, so you have every tool you need on day one.
Adults and teens (12+) who want a complete, science-backed routine that supports long-term oral health — not a one-off whitening shortcut. Especially loved by anyone who's dealt with sensitivity from peroxide-based whitening. Safe to use during pregnancy and breastfeeding.
- Supports remineralization with nano-hydroxyapatite — the mineral your enamel is made of
- Strengthens enamel and reduces sensitivity over time
- Supports a balanced oral microbiome
- Gently lifts surface stains — without peroxides or abrasive whitening agents
- Built as a complete system so consistency feels effortless
Two clean formulas, science-backed and dentist-approved.
Whitening Toothpaste
Calcium Carbonate, Sorbitol, Purified Water, Sodium Bicarbonate, Xylitol, Silica, Hydroxyapatite, Sodium Cocoyl Glutamate, Peppermint Flavor, Xanthan Gum, Stevia Leaf Extract, Aloe Vera, Neem Seed Oil, Green Tea Leaf Extract.
Hydroxyapatite Serum
Purified Water, Sorbitol, Hydroxyapatite (10% micro-particle), Xylitol, Xanthan Gum, Potassium Sorbate, Potassium Chloride, L-Arginine, Aloe Vera, Stevia, Peppermint Oil, Sodium Bicarbonate, Humic Acid, Fulvic Acid, Alpha Bisabolol.
Free from: fluoride, SLS, parabens, artificial colors, artificial sweeteners, glycerin, triclosan, alcohol.
- Brush twice daily with a pea-sized amount of Whitening Toothpaste — two minutes minimum.
- Apply serum after brushing — a thin layer on teeth, swish for 30 seconds, then spit. Do not rinse.
- Repeat morning & night. Visible whitening typically begins around day 14.
Made in the USA in small batches and third-party tested for purity, potency, and safety. Wellnesse is a Certified B-Corp, a member of the Non-Toxic Project, and recommended by leading biological dentists.
Every batch independently verified for purity, heavy metals, and microbial safety.
The future of whitening is daily care.
True whitening isn't a one-time event. It's the result of consistent enamel support, balanced oral bacteria, and safe daily habits.
The Complete System is designed to improve your oral environment gradually — so brightness and strength build over time. Delivered regularly so your routine stays uninterrupted.
Your mouth isn't meant to be sterilized.
It's meant to be balanced. Many traditional oral care products focus only on killing bacteria. Our formulas are designed to support a healthier oral ecosystem — because a balanced microbiome plays a role in stronger enamel, fresher breath, and a brighter smile.
A healthy oral microbiome, in balance.
Safe for daily use
Designed for long-term improvement
Microbiome-conscious ingredients
Why enamel support matters when you whiten.
Your enamel determines how light reflects off your teeth, which directly affects how white they appear.
When enamel is strong and smooth:
- Teeth look brighter
- Stains are less likely to cling
- Sensitivity decreases
Our formula is powered by hydroxyapatite, the same mineral your enamel is made from, to help reinforce and re-mineralize teeth while enhancing brightness. This is whitening designed for long-term oral health.
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PO4
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60-Day Consumer Study
What you can expect in 60 days.
In an independent 60-day consumer perception study based on daily use over 8 weeks.
0%
reported visibly brighter teeth
0%
noticed reduced sensitivity
0%
said their teeth felt stronger
0%
would continue using the system
Consistent care leads to lasting results. Individual results vary.
Oral health improves through daily repetition.
- Weeks 1–2: Teeth feel smoother. Breath feels fresher. Gums feel cleaner.
- Weeks 3–6: Surface stains begin to lift. Sensitivity decreases. Enamel feels stronger.
- Weeks 6–8: Smile appears brighter. Routine feels effortless.
- Weeks 1–2: Healthy enamel reflects light better — creating natural brightness without aggressive whitening.
- Weeks 1–2: A balanced, consistent routine you'll actually keep.
Built for ongoing results.
Because lasting improvement happens through consistency — not intensity.
Designed for daily use
Supports enamel strength
Gradual brightening over time
Microbiome-conscious formula
Free from harsh ingredients
What experts are saying.
I use Wellnesse for my personal care and highly recommend it for all my patients. It's simply much healthier and more reparative.
Finding a toothpaste with clean ingredients that actually works has been a challenge. When I discovered Wellnesse, I knew it was the right fit for my family and my practice.
Different approaches, different goals.
There isn't just one way to whiten. The right approach depends on what you want.
| What Matters Most | Wellnesse Oral Care | Targeted Whitening Treatments | Whitening Toothpaste Alone |
|---|---|---|---|
| Supports enamel health | Yes — built around it | Varies | Mild support |
| Gradual visible brightening | Yes | Often faster | Minimal |
| Sensitivity-conscious | Yes | Formula dependent | Yes |
Our Approach
NO PEROXIDES. NO FLUORIDE.
We believe long-term health creates long-term brightness. Our approach is built around supporting enamel — not stripping it. The system, the ingredients, and the upgrade kit all point in the same direction: a routine you'll actually keep.
Your Routine, Week By Week
What changes — and when.
Teeth appear smoother and brighter
Teeth appear smoother and brighter in natural light. The surface starts to feel polished.
Surface stains begin fading
Surface stains from coffee, tea, and wine begin fading. Sensitivity typically eases.
A noticeably whiter smile
A noticeably whiter smile — with stronger enamel and less sensitivity than when you started.
Build On The Routine
A few good additions.
Save 34%
5.0 · 87 reviews
Balanced Mouth Blend
Concentrated mouthwash & essential oil formula. Perfect for a deeper clean with your Water Flosser.
$22
4.7 · 110 reviews
Mint Oral Probiotics
Lozenges that seed the good bacteria your mouth actually wants.
$20
4.8 · 45 reviews
Mouth Tape
Improve your sleep while protecting your oral microbiome.
$22
What Customers Are Saying
Real results from real routines.
4.7
1,247 reviews
✓ Verified
My teeth have never looked better
I was skeptical about switching from fluoride but after 60 days my teeth are noticeably whiter and sensitivity is gone. I'll never go back.
✓ Verified
The whole family uses it now
Started with the system for myself and now my husband and kids use it too. Love that I don't have to worry about the ingredients.
✓ Verified
Dentist noticed the difference
My dentist actually commented on how much stronger my enamel looked at my last cleaning. That's all the proof I needed.
✓ Verified
Finally a toothpaste I trust
As someone who reads every ingredient label, Wellnesse is the first toothpaste I've felt completely confident using daily.
✓ Verified
Sensitivity gone in two weeks
I had terrible sensitivity from years of whitening strips. Two weeks into the Wellnesse system and I can drink cold water without wincing.
✓ Verified
Worth every penny
The welcome kit alone is worth it. The water flosser, the tongue scraper — this completely upgraded my morning routine. My mouth feels incredible.
Start Today
Your healthiest smile starts with one decision.
Join over 1,000,000 people who've made the switch to clean, effective oral care.
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