The Science
Wellnesse uses Hydroxyapatite to help remineralize teeth, heal cavities and reduce sensitivity in 98% of mouths while whitening over standard toothpaste - in just 60 days!
Oral Care Approved by Top Dental Professionals
Whitening Toothpaste
$15.00
Clinical Research Proves Hydroxyapatite is Safer and As Effective as Fluoride
Backed by over 40 years of clinical research, hydroxyapatite—a naturally occurring mineral that makes up 97% of tooth enamel—has been shown to remineralize enamel, reduce plaque, and improve sensitivity. In multiple peer-reviewed studies, hydroxyapatite toothpaste was found to be as effective as fluoride in preventing cavities, with added benefits for biocompatibility and safety, especially those prone to enamel erosion.
In Just 60 Days Users Report:
- Healed cavities
- Stronger, healthier teeth
- Reduced sensitivity
- Whiter, brighter teeth
- No gum bleeding
- Healthier-looking gums
Wellnesse Delivers Results In As Soon As 4 Weeks
Cavity Protection, Naturally
Say goodbye to fluoride and hello to hydroxyapatite—a mineral that naturally remineralizes enamel, strengthens teeth, and helps prevent cavities without disrupting your oral microbiome. Our formula also includes xylitol to reduce cavity-causing bacteria, offering a comprehensive, non-toxic defense against decay
What Experts Are Saying
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DR. MEGHAN THOMAS, DMD
"I use Wellnesse toothpaste and recommend it to my patients.
It contains hydroxyapatite, that helps support tooth enamel to keep teeth strong. Wellnesse toothpaste gets your teeth just as white (if not whiter) than everything else - without all the chemicals. Why would anyone NOT switch?”
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DR. RYAN PORTER, DDS
"I highly recommend it for all my patients. It's simply much healthier and reparative.
Wellnesse is amazing! Not only do I use Wellnesse for my personal care, I highly recommend it for all my patients. It's simply much healthier and reparative."
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CHELSEA PULEO
"I love their philosophy as well as their clean ingredient list.
Finding a toothpaste with clean ingredients that actually works has been a challenge for me. When I discovered Wellnesse, I knew it was the right fit for us… I love their philosophy as well as their clean ingredient list!"
Not Your Ordinary Toothpaste
Non-toxic • Fluoride-Free • Sustainably Sourced • Remineralizes Tooth Enamel • Safe for the Entire Family
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Why 1M People LOVE This Toothpaste
Whitening Toothpaste
$15.00
How We Measure Up
Compare our formulation to the competition.
| Wellnesse Toothpaste | "Natural" Toothpaste | Fluoride Toothpaste | |
|---|---|---|---|
| ✔️ Rebuilds enamel with real hydroxyapatite | ✖️ Uses synthetic nano-hydroxyapatite which isn’t natural | ✖️ Made with fluoride, which is toxic if swallowed | |
| ✔️ Fills cavities by restoring lost minerals | ✖️ Does not effectively repair cavities | ✖️ Can weaken enamel and increase risk of decay | |
| ✔️ Safe for all ages | ✖️ Contains hidden additives like glycerin | ✖️ Contains harmful ingredients like SLS, parabens & more | |
| ✔️ Third-party tested and backed by science | ✖️ Not third-party tested for safety or effectiveness | ✖️ Not safe for young children or pregnant women |
- MMMatt M.Verified BuyerReviewingWhitening ToothpasteI recommend this productRated 5 out of 5 stars2 months agoSolid, keeping the cavities away
I’ve been using this about 7 months. I get a lot of cavities. Last dental appointment, I had no new cavities. Great taste.
- RBRobert B.Verified BuyerReviewingWhitening ToothpasteI recommend this productRated 5 out of 5 stars2 months agoI didn't expect it, but it really whitens
The taste is good & the results are even better.
- MAMaddy A.Verified BuyerReviewingWhitening ToothpasteI recommend this productRated 5 out of 5 stars3 months agoMy new Favorite!
I have tried so many different holistic toothpastes, but nothing competes to this one! Love the clean ingredient list, love how it foams up in the mouth, and love the clean feeling!
- HHOLLYVerified BuyerReviewingWhitening ToothpasteI recommend this productRated 5 out of 5 stars4 months agoI've found the toopaste that solves my oral care issues!
I was scheduled for dental procedures that caused concern and seemed very barbaric for this day and time. Scraping under my gumline and drilling holes between my teeth was nothing I wanted to happen. I began researching toothpastes and waterflossing machines. I found Wellnesse Hydroxyappetite toothpaste, did my research and purchased a tube of Whitening Mint. After using this toothpaste, my breath was outstanding, my teeth were brighter, no longer sensitive or my gums bleeding. I was also using the waterflosser due to my teeth being so close together. I returned for a check-up and my dentist was astonished at the condition of my overall oral health. She still wanted to scrape, but not as deep. I've requested she wait for an additional month and then we decide what the next step should be. I don't think the procedure will be necessary, fingers crossed. Thank you for informing the general public on better ways for oral care and overall health of our bodies. I'm a customer for life!
- KDKathryn D.Verified BuyerReviewingWhitening ToothpasteI recommend this productRated 5 out of 5 stars4 months agoLove
Love this toothpaste, my sensitivity has gone away & my teeth look brighter & healthier ❤️
